It is. I never really understood why they choose a leaf tough.
Evangelion ist pretty awesome when it comes to design.
If this is bait, it's some 10/10 bait.
If it's not, it's actually a fig leaf, the traditional covering used by painters to hide Adam and Eve's privates, and serves as a Christian symbol of simultaneous knowledge and guilt.
hm... maybe that's what it makes good. Back in the day they just drew something that looks good. - as simple as that.
Nowadays they need a marketing team that analyzes the target group throw in their psychological color and shape knowledge and you get your cold hearted standard logo.
I think it's supposed to be evocative of the image of Adam and Eve wearing fig leaves to cover themselves.
There's also Japan's thing with using imagery from nature in mons.
I like this one aswell but it's only good if you know the original.
Does he design the plugsuits as well?
The fate of destruction is also the joy of rebirth. Or, let's make new life and turn everything upside down.
Sort of what the Nazis did with the swastika.
It's the kind of logo that would be redesigned the instant someone else took over a company. The choice of a regular, non-bold serif font (and Times Roman, at that) half obscured by a grape leaf is visually weak: the lettering is trying to give symmetry to the silhouette but doesn't really carry it, largely because the letters would need to be rotated 45° to sell the idea.
As someone who's worked with identity systems before, the motto at the bottom would be so expendable it's not funny: it can't be embroidered, it won't be rendered as anything but a blurry line at normal logo sizes, and again the use of a roman serif font for this is ill-advised.
This is just shit, from top to bottom.
The counterpoint of a secondary set of colors is good, but a translucent gradient is a dealbreaker for anything outside print or large logos and would likely have a variant in a solid color for smaller applications.
It's not an AWFUL logo but it's impractical design.
The glyphs are worthless visual noise and won't translate well to non-print processes like patch embroidery. It'll silkscreen to cotton, but the linework will start to crumble after only a few washes.
From a design standpoint, the upper silhouette is now unrecognizable: is it a leaf? is it a bird? That kind of ambiguity works best with a visual pun where the shape is immediately recognizable as both. The faux-tangram shapes replacing the lettering add to the confusion: if you're familiar with the original logo you can comprehend it but in-universe, it's a mess.
The best that can be said for it is its adaptability to multiple mediums (again, losing the squiggle blocks).
>majoring in such a useless area
Not everyone can do math or science, faggot.
While I appreciate the commentary and also agree (took some graphic design courses in college,) you have to keep in mind that the logos are more symbolic than anything else, especially in the case of Rebuild's logos.
It's not hard to find books online that discuss logo design. Assuming you're a uni student, go to your uni website's Marketing page and look for the sections on acceptable logo usage and/or Graphic Identity System.
If you want anal retention (not necessarily synonymous with autism), you'll find it there but you'll also see a sense of practicality in usage.
>got the NERV logo+motto on my Wii-U
I oddly regret it, but still appreciate it whenever I look at it.
The original Seele logo is so much better.