>>9119374 it *really* is one of the worst logos i have ever seen...
I have a dri-fit shirt from them, and my friend has a jacket. Both really are amazingly well made. The actual technical qualities of the material dont seem to be any better than the premium north face(summit) or MEC/REI stuff you can find for about 80% the price.
I personally think columbia's omnitech stuff is the sweet spot for value. Not too fashionable, and the brand has a pretty poor reputation because of how cheap their lowest grade stuff is... but if you have $150 to spend on a soft-shell, you'll be better off with their grade max than you would with the shit you can get from northface.
>>9119091 great if you want functional/technical clothes. design, durability and overall quality is actually better than just about any other 'outdoor apparel' brand i can think of, but it costs more than a lot of them too - it's not like you can claim you can get a north face jacket that's "just as good for 100$ less" because even if it's similar it's just not as good. you're getting premium but also paying for it, i suppose the law of diminishing returns may put it above some peoples' price ranges but i honestly think gear you expect to perform is worth buying the best. i may be biased cause i work at an outdoors store and get to handle the brands.
all that said; i don't regard it as being very fashionable. no more so than any of the other brands. it looks fucking cool and fits perfectly, they do their due diligence and design great garments but at the end of the day it's meant to be outdoor gear.
>>9120142 we used to carry a brand called 'nau'. a couple guys from patagonia broke off and started it iirc. it doesn't look as sleek as veilance but it had a similar 'outdoors-tech-meets-urban-lifestyle' idea. previous seasons used to be kind of hit or miss but looking at their website now is kind of disappointing. maybe there's a gem in the current collection, but most of it looks over-designed imo.
>>9120202 >I'd buy a Mammut or Mountain Equipment top-end jacket. i would too, but i'd also put arc'tryx on the same 'plateau' as at least ME - probably all 3 if explaining to a customer. we don't carry either of those tho, so i've less experience w/both.
also i own a few arc pieces and have no complaints with it for the prodeal costs; it's all 5/5 breddy good as far as i'm concerned...
>>9119091 find the fabric you want then find the jacket with the best finishing work.
IE you want gore-tex for some odd reason go on gore-tex website then look at brands that produce clothing with it and look on their site
the brand with tech wear is more about cut, fit/finish and warranty rather than flat out measurement of quality
techwear that does not have a no questions asked replacement policy is going to be on average lower end than brands that do with the obvious exception of the retail chains like REI that warranty everything
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